“I just saw the alcohol brand, I never really thought of the zeros”: Young people’s views of NoLo and alibi alcohol sponsorship
Purves, R.I., Martin, J.G., Teodorowski, P. and Brown, O., 2026. “I just saw the alcohol brand, I never really thought of the zeros”: Young people’s views of NoLo and alibi alcohol sponsorship. International Journal of Drug Policy, 148, p.105108.
Applying social marketing techniques to reduce problematic drinking among UK university students: a quasi-systematic review
Mugambi, L.K. and Howcutt, S.J., 2026. Applying social marketing techniques to reduce problematic drinking among UK university students: a quasi-systematic review. Journal of Social Marketing, pp.1-26.
Prioritising research on marketing and consumption of No and Low (NoLo) alcoholic beverages in Ireland
Dumbili, E. W., Leonard, P., Larkin, J., & Houghton, F. (2025). Prioritising research on marketing and consumption of No and Low (NoLo) alcoholic beverages in Ireland. International Journal of Drug Policy, 139, 104794.
‘It’s T-shirt feminism’: exploring women’s perceptions of the appropriation of feminist messaging in alcohol brand marketing
Atkinson, A.M., Meadows, B.R. and Sumnall, H., 2025. ‘It’s T-shirt feminism’: exploring women’s perceptions of the appropriation of feminist messaging in alcohol brand marketing. Drugs: Education, Prevention and Policy, pp.1-14.
“A sporty, healthy twist?”: interrogating the deployment of health and wellness discourses in No and Low alcohol (NoLo) marketing and consumer practices
Nicholls, E. (2025). “A sporty, healthy twist?”: interrogating the deployment of health and wellness discourses in No and Low alcohol (NoLo) marketing and consumer practices. Journal of Marketing Management, 1-26.
Dark patterns, dark nudges, sludge and misinformation: alcohol industry apps and digital tools
Elliott Roy-Highley, Katherine Körner, Claire Mulrenan, Mark Petticrew, Dark patterns, dark nudges, sludge and misinformation: alcohol industry apps and digital tools, Health Promotion International, Volume 39, Issue 5, October 2024, daae037, https://doi.org/10.1093/heapro/daae037
Public and professional stakeholders’ perceptions of alcohol advertising and availability policies: A qualitative study
Dimova ED, Shortt NK, Smith M, Mitchell RJ, Lekkas P, Pearce JR, Clemens TL, Emslie C. Public and professional stakeholders’ perceptions of alcohol advertising and availability policies: A qualitative study. Drug Alcohol Rev. 2024 Oct 28. doi: 10.1111/dar.13972. Epub ahead of print. PMID: 39468768.
P12 Industry arguments in response to the Scottish government’s 2022-2023 consultation on restricting alcohol advertising and promotion: a framing analysis of news media in the United Kingdom
Critchlow, N., Carters-White, L., Purves, R., Boniface, S., Cott, E., Gilmore, A., & Fitzgerald, N. (2024). P12 Industry arguments in response to the Scottish government’s 2022-2023 consultation on restricting alcohol advertising and promotion: a framing analysis of news media in the United Kingdom.
No- and low-alcohol beer and the sponsorship of sport in Australia: An audit of sponsorship partnerships and analysis of marketing tactics
Miller, M., & Wright, C. C. (2024). No‐and low‐alcohol beer and the sponsorship of sport in Australia: An audit of sponsorship partnerships and analysis of marketing tactics. Drug and alcohol review.
Restricting the content of alcohol advertising and including text health warnings: A between-group online experiment with a non-probability adult sample in the United Kingdom
Critchlow, N., Moodie, C., & Gallopel‐Morvan, K. (2024). Restricting the content of alcohol advertising and including text health warnings: A between‐group online experiment with a non‐probability adult sample in the United Kingdom. Alcohol: Clinical and Experimental Research.
Digital alcohol marketing and gender: A narrative synthesis
Lyons, A. C., Kersey, K., Emslie, C., Dimova, E., & Burrows, A. (2024). Digital alcohol marketing and gender: A narrative synthesis. Drug and Alcohol Review.
A Match Made in Scotland – Exploring the Relationship between Alcohol and Football
Alcohol Occasionals 1: Event Report “A Match Made in Scotland – Exploring the Relationship between Alcohol and Football” Delivered by Dr Richard Purves on Wednesday 20th March 2024. Dr Purves discussed the relationship between alcohol and football in Scotland by drawing on the findings of recent research projects including those on: · Understanding […]